013 : Mindy from Asali

Today I have been talking to Mindy from Asali. Lincolnshire-based Asali create beautiful goods from genuine leather that are not only perfect for aviation fan, but are also helping out some well-loved charities. All of the Asali's military product have an RAF aircraft on them - from the majestic Spitfire through to the Typhoon – and everyone single one is officially licensed by the Ministry Of Defence. But it's not all about hitting margins. From the start, Mindy has intentionally built her business with a charitable aim. A percentage of the profits from every sale goes to a deserving charity. In this episode, Mindy shares how she launched a product-based business, why she chose to have that charitable element in her growth plan and how she finds balance within her business life. Asali is a really inspiring company if you too are running a product-based business, so I really hope you enjoy this episode. Connect with the Milspo Community: If you are a UK military spouse, partner, or "other half" running a business, join our thriving community of over 1,500+ members at milspo.co.uk.About The InDependent Spouse Podcast: Hosted by Jess Sands, this podcast is dedicated to modern military life, deployment support, and navigating life on the patch. We share real stories of UK military wives, RAF spouses, Army partners, and Navy families who are building epic businesses that thrive.Don't forget to hit follow or subscribe on Apple Podcasts or Spotify to never miss an episode! Hosted on Acast. See acast.com/privacy for more information.