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#017 Customer Experience: como tornar o negócio mais produtivo através da visão do cliente | Guilherme Kolberg (XP)

EPISODE · Mar 10, 2022 · 32 MIN

#017 Customer Experience: como tornar o negócio mais produtivo através da visão do cliente | Guilherme Kolberg (XP)

from Think Tech · host Positivo S+

Customer experience não pode ter uma visão isolada dos negócios da empresa. Precisa estar associado a uma visão estratégica e, por meio de dados, permitir a tomada de decisão que impacte a governança e, ainda, que anteveja o comportamento do cliente. É o que vem acontecendo na XP. Tendências de CX: https://www.zendesk.com.br/blog/relatorio-de-tendencias/. Com: Guilherme Kolberg https://www.linkedin.com/in/guilhermekolberg, sócio e head de CX e Atendimento da XP https://xpi.com.br/. Apresentação: Cassio Politi https://www.linkedin.com/in/cassiopoliti/.

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#017 Customer Experience: como tornar o negócio mais produtivo através da visão do cliente | Guilherme Kolberg (XP)

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