03/11/2010 episode artwork

EPISODE · Nov 3, 2010 · 28 MIN

03/11/2010

from The Media Show · host BBC Radio 4

ITV's chairman Archie Norman has said ITV's caught up in a ratings rat race, that the demand for a mass audience "drives us to the lowest common denominator every time." At the same time, Daybreak with Adrian Chiles and Christine Bleakley has lost enough of the mass audience to raise concerns about the programme's future. Is there really anything wrong with ITV's schedules and what, if anything, needs to be done to fix them? Times editor James Harding talks to Steve about the number of people paying to read The Times online. Do the figures provide a clue for other newspapers looking to make money from their journalism online? And Private Eye editor Ian Hislop discusses the future of investigative journalism, speaking to Steve before last night's Paul Foot awards.

Episode metadata supplied by the publisher feed · Published Nov 3, 2010

ITV's chairman Archie Norman has said ITV's caught up in a ratings rat race, that the demand for a mass audience "drives us to the lowest common denominator every time." At the same time, Daybreak with Adrian Chiles and Christine Bleakley has lost enough of the mass audience to raise concerns about the programme's future. Is there really anything wrong with ITV's schedules and what, if anything, needs to be done to fix them? Times editor James Harding talks to Steve about the number of people paying to read The Times online. Do the figures provide a clue for other newspapers looking to make money from their journalism online? And Private Eye editor Ian Hislop discusses the future of investigative journalism, speaking to Steve before last night's Paul Foot awards.

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03/11/2010

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ITV's chairman Archie Norman has said ITV's caught up in a ratings rat race, that the demand for a mass audience "drives us to the lowest common denominator every time." At the same time, Daybreak with Adrian Chiles and Christine Bleakley has lost...

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