038 - Tips to Successfully Launch Anything in Your Clinic

Jack walks us through the four key elements in launching anything in your clinic, be it a product, a new practitioner, or a new service. He also talks about buyer and customer intent and how to reverse engineer your marketing and communications effort to make sure you launch well.QUOTES FROM THIS EPISODE“Unless you have a strategy in place to fill that, nothing’s going to happen.”“If someone makes a search on Google, they’re ready to do buy or engage.”MENTIONSGrow My Clinic online courseCliniq AppsMailchimpSHOW NOTES[0:03:31.2]  Launch tip #1: Gauging the buying intent of customers in online channels (Google AdWords, Facebook, etc.)[0:04:47.3]  Sample strategy for launching/introducing new practitioners online[0:05:26.7]  Launch tip #2: Contacting referral partners and business partners[0:06:39.2]  Launch tip#3: Distributing content to client database via CRMIf you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!