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#039 Stefan Scheller: In Werbung oder Mitarbeitende investieren? episode artwork

EPISODE · Feb 7, 2025 · 47 MIN

#039 Stefan Scheller: In Werbung oder Mitarbeitende investieren?

from Hafencafé – Employer Branding Podcast by Get On Board · host David Poly

Employer Branding beginnt nicht mit Marketing, sondern mit der Unternehmenskultur. Stefan Scheller, in der Szene bekannt als der Persoblogger, gehört zu den einflussreichsten Stimmen im HR-Bereich und teilt seit über zehn Jahren Insights zu Employer Branding, Recruiting und Personalmarketing. Er erklärt, warum interne Massnahmen wichtiger sind als jede Kampagne, wieso Weiterempfehlungen das stärkste Recruiting-Tool sind und welche KPIs wirklich zählen. Ausserdem spricht er über den Einfluss von KI auf HR-Wissen und die Grenze zwischen Employer Branding und Greenwashing. Reinhören lohnt sich einfach - wie immer! Get on Board als Partner? Buche hier ein ⁠Kennenlerngespräch⁠⁠ Du findest uns auch bei: ⁠⁠YouTube⁠⁠ ⁠⁠Instagram⁠⁠ ⁠⁠LinkedIn⁠⁠ ⁠⁠Website⁠⁠

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#039 Stefan Scheller: In Werbung oder Mitarbeitende investieren?

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Frequently Asked Questions

How long is this episode of Hafencafé – Employer Branding Podcast by Get On Board?

This episode is 47 minutes long.

When was this Hafencafé – Employer Branding Podcast by Get On Board episode published?

This episode was published on February 7, 2025.

What is this episode about?

Employer Branding beginnt nicht mit Marketing, sondern mit der Unternehmenskultur. Stefan Scheller, in der Szene bekannt als der Persoblogger, gehört zu den einflussreichsten Stimmen im HR-Bereich und teilt seit über zehn Jahren Insights zu...

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