048: Mor Yelvington — Why Authenticity Matters More Than Ever in Business

A behind-the-scenes conversation about building a practice in today’s rapidly changing online landscape — where trust is harder to earn, visibility is more complex, and authenticity matters more than ever.In this episode, I’m joined by Mor Yelvington, a healer with over 20 years of experience helping women reconnect with their bodies, release trauma, and feel safe, seen, and empowered.What we explored:• The shift from in-person work to building an online presence• Why word-of-mouth continues to be one of the strongest growth drivers• How changing consumer behavior is impacting trust and engagement• The tension between following “business rules” and staying aligned• Why real, human connection is becoming more valuable in a digital worldAs the online space becomes more saturated and automated, the practitioners who stay grounded in real connection, authenticity, and integrity will be the ones who stand out.Mor’s links:→ Website: https://www.morphhealing.com/Sophie’s links:👁️ Work with me: bio.site/ren.wellbeing👁️ Book a Behind the Practice Podcast Conversation: https://calendly.com/sophiecampise/podcast-interview-ren-behind-the-practice👁️ Follow along on Instagram: https://www.instagram.com/ren.wellbeing/👁️ Everything else: https://www.ren-wellbeing.com/🤍