05: Learn about the Good Guy Archetype

from Soulful Essence · host Sabrina Jetton

The Good Guy Archetype promises belonging. Brands that express and value everyday ‘familiar’ experiences tap into the universal patterns of the good guy and deliver practicality, inclusion and kindness to the world.

Episode metadata supplied by the publisher feed · Published May 21, 2020

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05: Learn about the Good Guy Archetype

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