061: Should I start a podcast? With Ronsley Vaz

from Entrepreneur Journeys with Joe Matz · host Joe Matz

After eight episodes Ronsley Vaz almost quit his podcast venture. Rodney started his podcast to promote his culinary business. He didn’t see immediate results, but then something happened. He was featured on iTunes and people began listening. His podcast grew to over 1 million listeners in four months. His friends started asking if he could help them get started in podcasting and before long he was teaching people how to start their own show. Today Rodney owns a podcast agency helping people start and run their podcasts. 𝐈𝐧 𝐭𝐡𝐢𝐬 𝐞𝐩𝐢𝐬𝐨𝐝𝐞 𝐲𝐨𝐮’𝐥𝐥 𝐥𝐞𝐚𝐫𝐧: ► How every conversion in businesses happens in a conversation ► When things don’t go your way in the beginning its important to have a big “why” ► Why every podcast interview is a business development conversation ► The power or repetition, especially when starting out. Each time you go through your process work on improving it. ► 𝐓𝐡𝐞 𝐬𝐞𝐯𝐞𝐧 𝐬𝐭𝐞𝐩𝐬 𝐨𝐟 𝐚𝐧 𝐚𝐮𝐝𝐢𝐨 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐦𝐚𝐜𝐡𝐢𝐧𝐞 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 1. Analyze your audience 2. Solidify your brand 3. Productize your ecosystem 4. Launch your podcast 5. Repurpose your content 6. Foster engagement with your audience 7. Track your investment and your ROI 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬 𝐌𝐞𝐧𝐭𝐢𝐨𝐧𝐞𝐝 𝐈𝐧 𝐓𝐡𝐢𝐬 𝐄𝐬𝐩𝐢𝐬𝐨𝐝𝐞 If you would like to connect with Ronsley, you can do so here: Ronsley Vaz's BIO Ronsley Vaz's Business Website Learn more about Podcast Guesting Success withthese links: Grow your business by speaking on podcasts free guide. Free resources and events to grow your business by standing out from the crowd.

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This episode was published on January 3, 2023.

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