062: 𝐖𝐡𝐲 𝐒𝐄𝐎 𝐚𝐧𝐝 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐠𝐫𝐞𝐚𝐭 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐛𝐞𝐭𝐭𝐞𝐫 𝐥𝐨𝐧𝐠-𝐭𝐞𝐫𝐦 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐭𝐡𝐚𝐧 𝐩𝐚𝐢𝐝 𝐚𝐝𝐝𝐬 𝐰𝐢𝐭𝐡 𝐀𝐉 𝐒𝐚𝐮𝐧𝐝𝐞𝐫𝐬.

People search google for answers and find people who have the answer they are looking for. As professional digital marketers all we're trying to do is provide an answer that is comprehensive, trustworthy and easy to read. 𝐁𝐞𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧𝐚𝐥: When writing content, part of AJ’s process is to ask:  “who am I talking to?” Can I imagine that person sat next to me? And how would I then talk about it to that person if they were sat here next to me.  𝐖𝐞 𝐭𝐚𝐥𝐤𝐞𝐝 𝐚𝐛𝐨𝐮𝐭… How AJ got started writing content to promote his band on social media. Web pages that feel the need to tell a long story before getting to the main point. The main point being the answer you are looking for. In many cases it is better to get to the main point and then back it up or tell a story. Turning your marketing process into a system to make it more effective and less time consuming. 𝐀𝐛𝐨𝐮𝐭 𝐀𝐉 𝐒𝐚𝐮𝐧𝐝𝐞𝐫𝐬 AJ helps e-commerce brands scale to 6-/7-figures by creating robust marketing systems. Many founders burn out far too soon as they lack the right systematic approach to their digital marketing. As a former ecommerce brand owner, we had customers in 14 counties, and digital marketing geek, AJ knows how to build the right structure, processes, templates, and KPIs that will allow rapid growth while projecting a consistent brand experience. 𝐂𝐨𝐧𝐭𝐚𝐜𝐭 𝐢𝐧𝐟𝐨 & 𝐫𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬 𝐦𝐞𝐧𝐭𝐢𝐨𝐧𝐞𝐝 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐞𝐩𝐢𝐬𝐨𝐝𝐞: Website  2-Hour Digital Marketing VIP offer  LinkedIn  Instagram Instagram   𝐄𝐬𝐩𝐫𝐞𝐬𝐬𝐨 𝐉𝐀𝐌𝐬 𝐢𝐬 𝐛𝐫𝐨𝐮𝐠𝐡𝐭 𝐭𝐨 𝐲𝐨𝐮 𝐛𝐲 𝐉𝐨𝐞 𝐌𝐚𝐭𝐳 𝐚𝐧𝐝 𝐀𝐏𝐄𝐗-𝐚𝐛𝐥𝐞: Enjoy these free resources from Joe. Grow your business by speaking on podcasts free guide. Free resources and events to grow your business by standing out from the crowd.