076: 𝐓𝐡𝐞 𝐏𝐨𝐰𝐞𝐫 𝐨𝐟 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐰𝐢𝐭𝐡 𝐉𝐃 𝐆𝐞𝐫𝐬𝐡𝐛𝐞𝐢𝐧

As a LinkedIn consultant, JD Gershbein emphasizes the importance of a personalized approach, building a brand,  and creating content to overcome challenges and achieve professional growth on the platform. The pandemic has led to a shift in mindset and habits, with many people turning to LinkedIn for the first time and learning to build their brand and create community, but the biggest challenge is moving from simply being on LinkedIn to seeing it as a transformational vehicle for professional growth. JD Emphasizes the importance of using LinkedIn for professional networking, but emphasizes the need to focus on building relationships and providing value rather than using sales tactics. 𝐈𝐧 𝐭𝐡𝐢𝐬 𝐞𝐩𝐢𝐬𝐨𝐝𝐞 𝐰𝐞 𝐭𝐚𝐥𝐤 𝐚𝐛𝐨𝐮𝐭: ➤  Tips for upping game on LinkedIn (no shortcuts, personalized approach, building brand and creating content) ➤  LinkedIn as a bridge to building relationships ➤  Non-selling sales approach: providing value, focusing on relationships, avoiding salesy behaviors ➤  Technology: virtual component of business, acculturation with technology ➤ The potential impact of AI chat GPT on authenticity ➤  The value of writing a LinkedIn Newsletter ➤  Importance of clear storytelling and extemporaneous delivery This episode is also available as an audio podcast at: https://apex-able.com/espresso-jams Or wherever you listen to podcasts 𝐂𝐨𝐧𝐭𝐚𝐜𝐭 𝐈𝐧𝐟𝐨 & 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬 𝐌𝐞𝐧𝐭𝐢𝐨𝐧𝐞𝐝 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐄𝐩𝐢𝐬𝐨𝐝𝐞: LinkedIn: https://www.linkedin.com/in/jdgershbein/ Find JD’s Newsletter in the featured section of his LinkedIn profile 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬 𝐌𝐞𝐧𝐭𝐢𝐨𝐧𝐞𝐝 𝐈𝐧 𝐓𝐡𝐢𝐬 𝐄𝐬𝐩𝐢𝐬𝐨𝐝𝐞 𝐅𝐫𝐨𝐦 𝐘𝐨𝐮𝐫 𝐇𝐨𝐬𝐭 Grow your business by speaking on podcasts free guide https://snip.ly/Guest_Success Free resources and events to grow your business by standing out from the crowd: https://snip.ly/JoeMatz