#076 - Find Your Focus: Be Fearless, Have Fun! Guest: Andrew Lee, KTLK/Minneapolis

Andrew Lee is the APD and morning co-host of KTLK, Minneapolis, branded as the Twin Cities News-Talk 1130.  After leading WSKY in the Gainesville market to dominance as one of Florida’s first talk FM stations, Andrew was next tapped to program then-Journal Broadcasting’s KQTH “The Truth”/Tuscon ─ and turn it into another successful FM talker. Next stop, the Twin Cities where Andrew is now reunited with his popular Arizona morning host Jon Justice for the Justice & Drew morning show.  In his ‘spare time’, and Andrew also co-hosts 'The Minnesota Beercast' with Andrew Schmitt.   Key takeaways You Won’t Want to Miss:  (1:30)  The unusual career turns that led an audio engineer and sound designer into radio hosting, Programming and now, large market mornings!  (2:50)  Ways to tell whether your station REALLY embraces creativity, or is just paying lip service. (4:45)  Andrew’s discoveries and lessons learned about ANY on-air talent finding their authentic ‘take’ on any given topic.  (5:52) Drew shares key considerations for branding ANY radio station, show or any other audio brand.  (12:13) Tips for learning how to really APPRECIATE the FUN in any radio or audio position! complete show notes: www.brandwidthondemand.com