090 | Why winging it is a viable business plan

I have never *ever* scheduled a social media post.  My posts and stories are mostly spontaneous, and for me that works. However, everything I put out is very intentional and works towards my goals and big picture intentions.  Joined by Lucy Hitchcock we dispel the attitude that to be successful you need to have a packed content plan, have all your posts scheduled for the year and have every detail considered.  Both me and Lucy are super clear on how we want our business to feel and the impact we want to have, but all the steps to get there aren't rigidly planned.  If you know where you want to go, you will figure out the way to get there, winging it or not!  But what do you think? As ever I'd love to hear from you over on Instagram! _____ STAY CONNECTED Alice (aka me) | Instagram| Website| Podcast Lucy | Instagram | Website | Podcast Unum  Edited by Emily Osborne