1. Why Advertising is Dead, with Raja Rajamannar, CMO of Mastercard

from Humans & Brands · host brandinnovators

In the inaugural episode of Humans & Brands, host Lauren Douglass speaks with Raja Rajamannar, Chief Marketing and Communications Officer at Mastercard, about his ground-breaking career and the future of marketing. Named one of Forbes’ Top 5 Most Influential CMOs, Raja shares his provocative view that "advertising is dead" and explores what this means for marketers today. From AI and emerging tech to Mastercard’s bold spin on passion-fueled marketing, this episode is loaded with fresh takes, unexpected insights, and a look at what’s coming next. Each week on the podcast, we sit down with a different marketer to uncover the human behind the marketer. The real stories, defining moments, and hard-earned lessons that shaped their journey. Expect honest conversations, sharp insights, and nuggets of marketing wisdom in every episode. Let's get into it. Watch the full video interview with Raja Rajamannar on Youtube here

Episode metadata supplied by the publisher feed · Published Jan 17, 2025

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In this inaugural episode, Lauren Douglass speaks with Raja Rajamannar, Chief Marketing and Communications Officer at Mastercard, about his groundbreaking career and the future of marketing. Named one of Forbes’ Top 5 Most Influential CMOs, Raja shares his provocative view that ”advertising is dead” and explores what this means for marketers today. Tune in for an insightful conversation on innovation, leadership, and the evolving marketing landscape.

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1. Why Advertising is Dead, with Raja Rajamannar, CMO of Mastercard

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This episode was published on January 17, 2025.

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