102. Embracing Creativity & Brand Identity with Torie Egger

I'm so excited for you to hear today’s conversation with Torie Egger!Torie is a wildly talented western lifestyle photographer with a gift not just behind the camera, but also in how she builds community and shares her craft. In this episode, we talk about how she went from photographing livestock on her family’s feedlot to building a recognizable brand and business with purpose.Torie shares about the early days of her business, what she wishes she had done differently, and the personal projects that keep her inspired today. We also talk about creativity vs. competition, the myth of gatekeeping in the creative space, and how her “everyone has a seat at my table” mindset has shaped both her personal values and business growth.This episode is packed with wisdom for anyone trying to build a meaningful brand, overcome imposter syndrome, or stay creatively inspired—whether you're a photographer or not.Resources & Links:Join The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipEmail us at [email protected] the Of The West Email ListList your jobs on Of The WestConnect with Torie:Follow on Instagram @torieeggerFollow on Tiktok @torieeggerFollow on YouTube @torieeggerVisit her websiteConnect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteBe sure to subscribe/follow the show so you never miss an episode!Mentioned in this episode:Raising a champion takes more than feed. It’s work, time, and passion. Purina Equine Feed