#104: Slicing and Dicing your leads, with Keith Perhac

What this episode covers

Sales is right, some of your leads are worthless, but others are worth-more. In this episode of the If You Market podcast Keith Perhac gets out the lead measuring tape and shows us how to identify your best and worst lead sources. It's all about identifying and maximizing the channels and metrics that are giving you the best results. Keith is the host of the podcast Data Beats Opinion and founder of SegMetrics, which he built from his own frustrations when trying to track and measure leads. Learn more about your ad choices. Visit megaphone.fm/adchoices

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This episode is 1 hour and 0 minutes long.

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This episode was published on November 3, 2020.

What is this episode about?

Sales is right, some of your leads are worthless, but others are worth-more. In this episode of the If You Market podcast Keith Perhac gets out the lead measuring tape and shows us how to identify your best and worst lead sources. It's all about...

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