106. The Cattle Industry on a Global Scale: A Conversation with PJ Budler

This week, I’m joined by PJ Budler—cattleman, international livestock judge, and passionate advocate for balance in the cattle industry. PJ brings a fascinating global lens to our conversation, having judged over 100 breeds in 50 countries. From his early beginnings in South Africa to his current work across the U.S. and beyond, PJ shares what he’s learned about the importance of adapted, functional cattle and the impact of decentralization on rural communities.We talk about the difference between chasing trends and building generational operations, why average cattle are actually the backbone of the industry, and how the U.S. can lead globally by focusing on adaptability and trade. PJ’s philosophy of holding the middle and his advocacy for family farms make this conversation one you don’t want to miss—especially if you care about the long-term sustainability of agriculture.Resources & Links:Man Must Measure by Jan BonsmaJoin The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipEmail us at [email protected] the Of The West ⁠Email List⁠⁠List your jobs⁠⁠ on Of The WestConnect with PJ:Follow on Instagram @pjbudlerConnect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteBe sure to subscribe/follow the show so you never miss an episode!Mentioned in this episode:Raising a champion takes more than feed. It’s work, time, and passion. Purina Equine Feed