#107 How Imperfect Podcasting Builds Powerful Brands

In this episode, we’re talking about the long game of podcasting — the messy, imperfect, deeply human side that no one really warns you about.Itır shares the behind-the-scenes of her four-year journey:why she started her podcast (spoiler: it wasn’t strategic at the beginning)how she built long-term relationships, collaborators, and even team members through her episodesthe way curiosity — not trends — drives her topicsthe challenges of booking guests and staying consistentwhy over-editing kills the magicwhat she’s learned about listening, confidence, and showing up without needing everything perfectShe also gives a peek into what’s coming next for The Marketing Meeting and her consultancy, IE Brand Consulting.This is a thoughtful, honest, encouraging conversation for anyone who wants to use their podcast as a space to learn, grow, and build something meaningful.Where to find Itır:LinkedIn: https://www.linkedin.com/in/itireraslan/The Marketing Meeting Podcast: https://podcasts.apple.com/us/podcast/the-marketing-meeting-with-itir-eraslan/id1589765306Website: https://www.ie-brand.com