108. Recognizing the Lifetime Value of Your Guests

What if we told you that the actual reservation is just the tip of the iceberg when it comes to the true value your guests represent?We’ve been in a reflection mood lately. Part of looking back on our hosting journey is recognizing how much we’ve grown while looking closely at the mistakes that we’ve made along the way. There are three giant missteps that we’ve made that we can’t stop thinking about. One of the biggest ones is this: Underestimating the lifetime value of your guest.Automation is great, but if you limit interaction with your guest just to “turn and burn” you’re going to leave money on the table. You can get so much more value out of each guest beyond the actual reservation.Resources:thanksforvisiting.me/workshopJoin StayFi#STRShareSunday: @dustyrosegaThanks for Visiting is a production of Crate Media.Mentioned in this episode:Hosting Business Mastery Method | Join us for our live, free, host masterclass and learn how to OWN your digital real estate!HBMM | Sign up today at hostmasterclass.com.

What this episode covers

We share one of the biggest mistakes we’ve ever made — not recognizing the value of our guests beyond their booking — and how you can avoid it.

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This episode is 29 minutes long.

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This episode was published on April 15, 2021.

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