111: Kristy-Lea Westgeest — When Group Work Isn’t the More Sustainable Business Model

A behind-the-scenes conversation about choosing a business model based on how you actually work best — rather than assuming that moving from one-on-one to group work will automatically make your business more sustainable.In this episode, I’m joined by Kristy-Lea Westgeest, a fine artist and consultant who combines creativity, intuition, and her background in tech to support artists and holistic practitioners in navigating their businesses.What we explored:• Why shifting from one-on-one to group work actually led Kristy-Lea to overgive• Building around the way you naturally support people best• Why one-to-many often works better after demand has already been validated• Using real engagement and client requests as data for what to build next• Following existing demand instead of assuming you need more visibilityA sustainable business model isn’t automatically the one that serves more people at once. Sometimes the better next step is getting clearer about what already works — for you and for the people you serve.Kristy-Lea's links:→ Website: https://www.kristyleawestgeest.com/ → Print Club: https://www.kristyleawestgeest.com/soul-space-sanctuary Sophie’s links:👁️ Work with me: bio.site/ren.wellbeing👁️ Follow along on Instagram: https://www.instagram.com/ren.wellbeing/👁️ Everything else: https://www.ren-wellbeing.com/🤍