112. Branding, Critical Thinking, and Calling out BS with Ruby Sparks

On episode 112 of The Side Hustle Club Podcast, we are talking to Ruby Sparks (Ruby Lin) about how how to build a successful based on your definition of success: - Why a lot of people build a business that isn't "aligned" with them and end up quitting  - How to sniff out BS and tell when someone is actually confident in what they do - What's missing in the industry in terms of branding  - Ruby's analysis of Cheryl's brand archetypes  - Critical thinking and writing skills - How these skills tie into leadership and resonance    Ruby Lin, also known as Miss RubySparks is a multi-6-figure business & life coach who helps business owners get out of their own way so they can create success on their own terms. She teaches you how to critically think about your business so you can build a legacy you love.  You can work with Ruby through private 1:1 coaching or apply to be a part of the next cohort of the Energetic Signature Mastermind.  You can find Ruby via Instagram: https://www.instagram.com/rubysparks.co/