113: Build an ad strategy with the content you already have with Flairst

You’ve seen ads pop up on your Facebook and if you’re anything like me, they’ve worked a time or two (those damn shirts get me every time). You’ve considered running ads in your own business and have probably even thrown 20 bucks in to see what happens  – but then felt overwhelmed by the options and questioned whether or not they work.Today, we’re talking with the best friend duo from Flairst about creating an ad strategy that works with the data that you already have.In this episode, you’ll learn:What makes a business remarkable to scaleCommon signs a business is ready to scaleThe concept of funnel optimization The difference between paid ads vs organic marketingHow to build an ad strategy that convertsBFFs and business soul sisters, Jessica and Amy are authentic, all-in marketing masterminds and moms who are passionate about supporting business owners.Jess and Amy spent their careers working with a variety of brands, companies, entrepreneurs, and numerous business owners looking for help to scale their brands. They’ve been learning and growing, ever aware of the constantly changing digital world so their clients can leverage the know-how and take their business to the next level.---RESOURCES FROM THIS EPISODETo grab the resources mentioned inside the episode, go to: lauraaura.com/resourcesPlanoly is a social media planning and scheduling tool, head to lauraaura.com/resources  and click on the Planoly link to start your free trial.CONNECT WITH FLAIRSTFacebook: @FlairstCo Instagram: @flairstco LinkedIn: FlairstWebsite: flairst.com THANK YOU, GUTSY TRIBE!We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.https://podcasts.apple.com/us/podcast/the-gutsy-podcast.Support the showLeave a Review!We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970