#117: Selling to Developers - Bootstrapped

What this episode covers

Ed from OpenCage Geocoder and I talk about the marketing techniques that work - and don't work - when you product is targeted towards developers.Thanks to Balsamiq who sponsored this episode. Find out how, thanks to Balsamiq, you can promote your bootstrapped business for free on the podcast.Our guest sponsor, courtesy of Balsamiq, is Easy Data Transform.

Share this episode

Similar Episodes

Episode 840 | 5 PM Revisited, Starting Over After Failure, Never Shipping, and More Listener Questions (Rob Solo)

Jul 7, 2026 ·32m

EP#76: Your Network Has a Revenue Problem with Kyle Kane.

Jul 6, 2026 ·47m

Who You Should Listen To When Everyone Is An "Expert"

Jul 6, 2026 ·24m

645: What 300 7-Figure Sellers Told Us About The State Of Ecom With Andrew Youderian

Jul 3, 2026 ·45m

How Netflix Grew To A $366 Billion Beast. Sharing Their CEO's Secrets

Jul 3, 2026 ·33m

Featherless: $3.6M Revenue Running 6,700 Open Source AI Models — Eugene Cheah

Jul 1, 2026 ·19m

Similar Podcasts

Startups For the Rest of Us Rob Walling The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us. SaaS Interviews with CEOs, Startups, Founders Nathan Latka What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a real SaaS business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO. The My Wife Quit Her Job Podcast With Steve Chou Steve Chou A podcast about entrepreneurs who quit their jobs to start successful online businesses. Through a series of personal interviews, Steve extracts the little details and the exact strategies that contributed to their success. All of the entrepreneurs featured on the show bootstrapped their businesses from the ground up and hustled their way to the top without risking their life savings, without sacrificing their relationships by working 100 hour weeks and without needing extensive technical knowledge. There is no fluff and every episode is packed with actionable takeaways. The Shopify Growth Show Jim Huffman What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.

Frequently Asked Questions

How long is this episode of Bootstrapped?

This episode is 34 minutes long.

When was this Bootstrapped episode published?

This episode was published on December 1, 2019.

What is this episode about?

Ed from OpenCage Geocoder and I talk about the marketing techniques that work - and don't work - when you product is targeted towards developers.Thanks to Balsamiq who sponsored this episode. Find out how, thanks to Balsamiq, you can promote your...

Can I download this Bootstrapped episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.