118. Het middel belangrijker dan het doel?! Pas op voor de Wet van Campbell

from No More Boring Learning · host Brain Bakery Jeanne Bakker JP Hoogstrate

De meeste organisaties hebben last van Campbells Law. In pogingen perfcormance te duiden maken ze gebruik van cijfermatige indicatoren. Alleen dan wordt de indicator het doel! Wat te doen als het middel (bijvoorbeeld het meten van de klanttevredenheid) belangrijker wordt dan het doel (tevreden klanten)? Wat is slim als leidinggevenden niet meer gaan voor blije medewerkers, maar voor een hoge tevredenheidsscore? In deze aflevering ontrafelen Jeanne en Jan-Peter Campbells Law en bespreken wat handig is om te doen.Link naar het blog dat Jeanne schreef over dit onderwerp:https://www.brainbakery.com/brainsnacks/het-middel-belangrijker-dan-het-doel-pas-op-voor-de-wet-van-campbell Wil je meepraten, laat een voice berichtje achter: https://www.speakpipe.com/brainbakery Support the showWij praten veel, maar luisteren nóg liever. Heb je een vraag, opmerking of briljant idee? Klik en spreek een berichtje voor ons in via Speakpipe!Mee lezen? Kijk op https://www.brainbakery.com/brainsnack/no-more-boring-learning

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