EPISODE · Jul 11, 2025 · 35 MIN
#12 アイデアを出す人のルーティン
from みんなのPR秘密結社 · host 尾上 玲円奈 / 近山 知史
★まずはブリーフがある以上答えは得意先の中にあると考えてみる ★優秀な人はメモ魔 ★「机の上で考える」「移動しながら考える」 ★手垢をつける作業が大事 ★アイデアが出てからは「もしも…」の空想をしつこく考える ★見出しの出方をイメージしてみる ★一枚に収める快感 ★話を聞く人の表情や仕草もヒントになる ★メモをすると「揮発性の高いアイデア」を逃さなくなる ★情報がニュースとして取り上げられるオンエア量をウォッチする ★仕事のインプットはネットより書籍が多い ★ジュンク堂は素晴らしい本屋 ★専門書の選び方のセンスが良すぎる
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This episode was published on July 11, 2025.
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