EPISODE · Apr 12, 2017 · 10 MIN
12: Information Architecture
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In this episode, Sarah explains how streamlining your data improves usability and reduces feelings of overwhelm for your website visitors. Organize your data so that it’s easy to search, consolidate your information hierarchy and make your website more user-friendly for you and your clients. If your information is buried deep inside your website in PDFs are visitors ACTUALLY able to access the content they need to make a purchasing decision? The post 12: Information Architecture appeared first on Sarah Koons Marketing.
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12: Information Architecture
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