#121: The "Who, Not How" Practice

Are you a dentist who accidentally created a second full-time job as a marketing coordinator? In this episode, Mark Thackeray breaks down the "Who Not How" concept by Dan Sullivan and Benjamin Hardy.Learn why your $500/hour production time is too valuable to spend on Facebook ads and SEO. Discover how to transition from an "operator" to a "visionary" by finding the right experts to handle your practice growth.Highlights:The hidden cost of DIY marketing.Defining your Unique Ability.The "Vacation Test" for your business.Why expertise is the ultimate shortcut to success....Want Marketing Help? Reach out to learn if we would be a good fit to help your practice: [email protected]