EPISODE · May 25, 2020 · 16 MIN
122 - Rx for 'Rona Ratings? Guest: Charlie Sislen, The Research Director Inc.
from Brandwidth On Demand
We’ve all felt the impact of the coronavirus. We’ve seen what’s it meant for our operations, promotions and revenue. Now, veteran ratings expert Charlie Sislen reveals what his firm, The Research Director, Inc is seeing in early PPM breakouts, and shares what is likely to happen next, both in metered and diary markets. Click here for free show notes
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122 - Rx for 'Rona Ratings? Guest: Charlie Sislen, The Research Director Inc.
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