123 - De-commoditizing Your Business :: Trent Perry

'If your business exists in a commoditized industry (trades, mortgage, real estate, insurance, etc.), this is a must listen episode!Trent Perry is a Cumberland University Master's graduate in Sport's Management (Bachelor's in Marketing). Former D1 Collegiate basketball player; former basketball coach & skills development trainer (from elementary to pro level); former emcee/event's host and radio broadcast personality.He’s also the main guy behind Spring Hill TN’s own T&C Plumbing’s marketing efforts. Finding a way to rise above the rest is a challenge in and of itself. In this episode, we talk about the ways to differentiate a business that’s in a crowd of hundreds of other lookalike businesses. From developing core values to build a healthy culture to paying a visit to The Wizard Academy in Austin Texas, Trent and I discuss a whole host of ways to set yourself apart!From Trent:“Lets see... I'm a 28 year old Master's graduate and former Collegiate basketball player who brings his "3 E's" to every aspect of his life: Energy, Effort, & Enthusiasm. Current Marketing Director for T & C Plumbing, my job is to help scale the company's service area to cover all of Middle TN. I'm all about doing that through networking & building relationships with people who I can learn from, & hopefully bring them just as much value in return. My "problem", if you will, is more of a potential problem that I will have to face eventually... How can we, as a company, keep our family-oriented and tight-knit 'boutique' feel when we begin serving a much larger service area?”Follow Trent and T&C Plumbing:www.tandcplumbingtn.comTrent’s Linkedin: https://www.linkedin.com/in/tp2lewis/Trent’s FB: https://www.facebook.com/trenton.perryT&C FB: https://www.facebook.com/profile.php?id=100063501634893T&C Linkedin: https://www.linkedin.com/company/t-c-plumbing-tn/T&C Twitter: www.twitter.com/@TCPlumbingtnWizard Academy “Non-Traditional Non-Profit Non-Boring Business School” : www.wizardacademy.org*****SUBSCRIBE/RATE/FOLLOW What’s Your Problem? PODCAST:www.whatsyourproblempodcast.comwww.instagram.com/whatsyourproblempodwww.instagram.com/jimmccarthyvosTiktok: @jimmccarthyvos       ____________________________________________________________________________Random 5 sponsored by IT’S YOUR SHOW.CO!www.itsyourshow.coYou know you have a lot to share with the world, but how? What’s your source? At It’s Your Show.co, your source is a podcast that we help you create to ultimately extract micro-content for your brand! With our 20+ years of experience in podcast, video and radio production, we can churn out a bunch of content for your social platforms...from just one episode!   Get started today:www.itsyourshow.co_____________________________________________________________________________****You hear Jim mention it on almost every episode, ME vs. WE and how 2023 will be 1943 all over again….order “PENDULUM:How Past Generations Shape Our Present and Predict Our Future”:https://a.co/d/7oKK7Ip______________________________________________________________________________________________Talking about the real problems (and possible solutions) of everyday business owners and professionals in and around Middle Tennessee and beyond...this is the What’s Your Problem Podcast!WYP Intro VO: @johndavidwells#podcasts #podcast #podcasting #tennessee #nashville #podcastproduction #sales #selling #business #marketing #radio #production #voiceover #vo #fitness #bni #networking #nft #nonfungibletokens #crypto #cryptocurrency #applepodcasts #businesscoach #businessideas #businesslife #businesspassion #businesstips #countrymusic #entrepreneurlife #entrepreneurship #marketing #mindset #nashvegas #nashville #nashvillelife #nashvillemusic #nashvillescene #nashvilletennessee #nashvilletn #newpodcast #podcastaddict #podcasters #podcastersofinstagram #podcastlife #podcastlove #podcasts #podcastshow #tennessee #b