1230: 11 Laws of Likability & The Connector's Advantage by Michelle Tillis Lederman

Jason Hartman starts off the show from the Baltic Sea where his cruise is currently taking him. He explains how the brand of the US has covered the whole world, including Russia. Then Jason talks with Michelle Tillis Lederman, author of The Connector's Advantage, The 11 Laws of Likability, Heroes Get Hired and Nail The Interview – Land The Job, about how likability works and the mindset you have to have in order to succeed in business. There's no way to make people like you, but there are ways to present yourself that will allow you to have a better chance of being liked. Key Takeaways: [8:05] Jason's meeting with the Russians to get Coco into the country Michelle Tillis Lederman Interview: [13:20] What is Mood Memory? [16:43] How do you segue out of a conversation without offending the person you're speaking to? [20:15] The definition of a "niche connector" [22:28] The 7 Mindsets of connectors [26:14] Always have the mindset that when you connect online your goal is to bring it offline Website: www.MichelleTillisLederman.com