125. Samantha Skelly on Burning Down a 7-Figure Business to Come Alive

What if the bravest way to grow your life is to burn down the business that's "working"?In this episode, I sit down with my friend Samantha Skelly, founder of Pause Breathwork, to explore her holy-disruptive moment of closing a wildly successful, multi-seven-figure emotional eating company overnight. Following a crystal-clear divine directive, she rebuilt her work around breath as a path to healing and leadership. We dive into the fireworks-in-the-sky signs, middle-of-the-night downloads, and the day she literally hit "cancel" on recurring revenue to honor her soul's assignment.You'll hear us explore:The science and soul of breathwork — How it shifts the body through the amygdala and vagus nerve, creating an 8-minute doorway into altered states, and why gentle, trauma-informed facilitation is essentialRunning a company the feminine way — Embracing spaciousness, cyclical leadership, and building profits without self-betrayalLessons from a year that "built" her — Developing discernment with team dynamics, keeping the main thing the main thing, and choosing depth over novelty for true masteryCreating a sustainable daily breath practice — including how to adapt your practice during tender seasons like pregnancyIf you're feeling the nudge to pivot—or simply to soften how you work—this conversation offers both permission and practice. Press play, breathe with us, and let your next chapter arrive with more ease, truth, and plenty.“We only overthink because we under breathe.” –Samantha Skelly 🎤 Let’s Dive into the Good Stuff on Plenty 🎤00:26 Samantha Skelly's Journey02:13 Connection and Generosity04:14 Transition from Emotional Eating05:42 Paths to Sobriety and Healing08:01 Financial Stewardship12:11 Finding Breathwork16:04 Breathwork and Self-Love19:53 Letting Go of the Past21:28 Navigating Change26:53 Breathwork and the Nervous System36:09 Feminine Leadership in Business41:04 Somatic Work in Business44:21 The Importance of Discernment47:59 ​​The Power of Consistency52:19 Conclusion and Future DirectionsConnect with Samantha Skelly:InstagramPause Breath WorkPause Breath Work App ✨ Effortless Skincare That Actually Works ✨I have something to share that's been truly transformative in my daily routine. You know I'm always looking for ways to boost productivity while nurturing my well-being—and Gloci has delivered on both fronts.Gloci is an incredible drinkable skincare line that makes caring for your skin effortless and impactful. It's like having a skincare specialist that fits right in your pocket. I love how easily it integrates into my schedule while giving my skin a healthy glow—all with so much less hassle.If you're ready to bring more ease into your skincare routine, I highly recommend checking out Gloci. It's been such a positive addition to my life, and I know you'll love it too. Just head over to katenorthrup.com/gloci and see for yourself.