126. It Pays to Be Loyal

In this solo episode, I’m talking about something that feels a little old-school these days: loyalty. We live in a world of next-day shipping, bargain shopping, and endless options. While convenience is great, I believe loyalty is better. Loyalty builds trust, creates long-term relationships, and pays off in ways that cheap never will.I share personal stories about the Chevron crew that’s serviced my car for over a decade, why my family drives hours to work with one specific salesperson, and why I’ll never go to a different hairstylist. These aren’t just transactions, they’re relationships. And those relationships have brought me peace of mind, priority service, and people who genuinely care.Whether you’re a business owner trying to build a loyal customer base or a consumer wondering if that extra $20 is worth it, this episode is a reminder that loyalty always pays off in the long game.Resources & Links:Join The Directory Of The WestGet our FREE resource for Writing a Strong Job Description Get our FREE resource for Making the Most of Your InternshipEmail us at [email protected] to Of The West's ⁠NewslettersList your jobs on ⁠Of The WestConnect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteBe sure to subscribe/follow the show so you never miss an episode! Mentioned in this episode:Raising a champion takes more than feed. It’s work, time, and passion. Purina Equine Feed