#13 - Content marketing (kinda)

from Let's Chat Sales · host Brendan McAdams and guests

Today we’re chatting about "content marketing". In particular: - How to create battle-tested content you know helps people at scale. - The power of building a network of weak connections. - And signs you're getting positioned as the XYZ guy or gal in people's minds. Here's the John Critchlow article mentioned in the podcast: https://tomcritchlow.com/2020/12/10/weak-ties-strong-intros/ If you find this episode useful then please share with someone it can help.  The URL is letschatsales.com/13 And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]

What this episode covers

Today we’re chatting about "content marketing". In particular: - How to create battle-tested content you know helps people at scale. - The power of building a network of weak connections. - And signs you're getting positioned as the XYZ guy or gal in people's minds. Here's the John Critchlow article mentioned in the podcast: https://tomcritchlow.com/2020/12/10/weak-ties-strong-intros/ If you find this episode useful then please share with someone it can help. The URL is letschatsales.com/13 And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]

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#13 - Content marketing (kinda)

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This episode is 13 minutes long.

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This episode was published on October 11, 2021.

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