#13: Miri Rodriguez -- Digital Marketing Meets Empathy

from Back on T-R-A-C-K · host Kerry Guard

Miri Rodriguez is the Global Head of the Microsoft Internship Program. She's also a storyteller. She believes that your customer should be at the heart of your brand. To do this you have to lead with empathy. In this podcast, Miri walks me through what empathy means and how she has used storytelling and empathy on putting her customer at the heart of Microsoft and created content that did just that. LinkedIn Brand Storytelling: Put The Customer At The Heart Of Your Brand Story

Episode metadata supplied by the publisher feed · Published Feb 10, 2020

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#13: Miri Rodriguez -- Digital Marketing Meets Empathy

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