EPISODE · Feb 10, 2020 · 42 MIN
#13: Miri Rodriguez -- Digital Marketing Meets Empathy
from Back on T-R-A-C-K · host Kerry Guard
Miri Rodriguez is the Global Head of the Microsoft Internship Program. She's also a storyteller. She believes that your customer should be at the heart of your brand. To do this you have to lead with empathy. In this podcast, Miri walks me through what empathy means and how she has used storytelling and empathy on putting her customer at the heart of Microsoft and created content that did just that. LinkedIn Brand Storytelling: Put The Customer At The Heart Of Your Brand Story
What this episode covers
Miri Rodriguez is the Global Head of the Microsoft Internship Program. She's also a storyteller. She believes that your customer should be at the heart of your brand. To do this you have to lead with empathy. In this podcast, Miri walks me through what empathy means and how she has used storytelling and empathy on putting her customer at the heart of Microsoft and created content that did just that. LinkedIn Brand Storytelling: Put The Customer At The Heart Of Your Brand Story
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#13: Miri Rodriguez -- Digital Marketing Meets Empathy
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