EPISODE · Jul 17, 2023 · 1H
#131: Revital Libfrand- Impactful Branding To Create Value Beyond The Brand
from Back on T-R-A-C-K · host Kerry Guard
During a conversation with Revital Libfrand, the Chief Marketing Officer at Odix, the concept of bringing stories to life for your brand takes center stage. The emphasis lies not on your brand itself, but rather on the long-term impact you strive to make on your community and customers. Revital highlights the need to transcend self-centeredness and focus on the greater purpose behind your storytelling efforts.
What this episode covers
During a conversation with Revital Libfrand, the Chief Marketing Officer at Odix, the concept of bringing stories to life for your brand takes center stage. The emphasis lies not on your brand itself, but rather on the long-term impact you strive to make on your community and customers. Revital highlights the need to transcend self-centeredness and focus on the greater purpose behind your storytelling efforts.
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#131: Revital Libfrand- Impactful Branding To Create Value Beyond The Brand
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