135 - How to Market Your Book with Video: Tips From a Book/Author

Send us Fan MailYou've finally published your book. Now, how do you get the news out there? Promote your book and YOU with video marketing. Recently, I sat down with my good friend, Gillian Whitney, who is also an author and book coach, to talk about using video marketing to create awareness, build trust, and promote their books without sounding overly salesy. We also talked about AI video tools, book launch ideas, and why imperfect videos often perform best. Top Takeaways🔹Market the author and the book.🔹“Why I wrote this book” videos build connection.🔹Real beats overproduced when it comes to video.🔹 AI tools can make book promotion more fun and creative.🔹 It’s never too early — or too late — to create book-related videos.Chapters00:00 The Importance of Video Marketing for Authors05:11 Creative Video Ideas for Book Promotion09:57 Leveraging AI in Video Marketing14:57 Engaging with Live Video for Book Launches19:51 Building Trust Through Video Content 🔷If you're ready to stop thinking about video and start doing it, sign up for my Smarter, Faster, Fun Self-Paced Video Bootcamp. Start anytime, learn on your schedule.   Visit ➡️ SFFVideoBootcamp.comJoin me in The Lab on Substack, my space to test, tweak, and share smart ideas worth chasing, especially around video, content strategy, and showing up online without burning out (or wasting your weekends) Click Here📌 When you’re ready to make creating engaging social media videos a priority, I offer 1:1 coaching and done-with-you video services. 😉 Click Here *********************************************➡️ Need more? Check out the 300+ videos on my YouTube channel Click here for my YouTube channel  ********************************************  For additional insights, connect with Annette Richmond and Black Dog Marketing Strategies on social media. Substack: https://substack.com/@annetterichmond LinkedIn: https://www.linkedin.com/in/annetterichmond/YouTube: ...