EPISODE · Dec 4, 2023 · 34 MIN
138: Antonio Deloatch | Changing Markets and Building a Brand
from Design Biz Survival Guide · host Rick Campos
Today, we welcome Antonio Deloatch, owner and principal designer of his namesake design firm based in New York and Los Angeles. In this episode, Antonio shares his global journey of design and the experiences that inspired him to launch his own design business eleven years ago. We also discussed his move from LA to New York and his strategy for establishing a brand in a new market. Antonio's story is a lesson in perseverance, accountability, and pure passion that every design professional can learn from. I hope you enjoy the conversation as much as I did! Show Highlights: The challenges Antonio faced when relocating to a new market and how his creative approach helped him establish his brand. The role of show houses in the design industry and how Antonio utilized them as a marketing tool and platform to attract new clients. Antonio's personal mantra of "just keep swimming" and the importance of resilience, faith, and self-belief in the design industry. Antonio's marketing strategies for building his brand. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select "Ratings and Reviews" and "Write a Review" then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Website - https://www.antoniodeloatch.com/ Instagram - https://www.instagram.com/antoniodeloatchdesigns/ Sponsor Links: https://www.pirch.com https://designmanager.com www.danielhouse.club/designbiz Subscribe to the DBSG Email List: https://designbizsurvivalguide.com/ *** Episode Credits: If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.
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138: Antonio Deloatch | Changing Markets and Building a Brand
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