#14 - Brooke Sellas: Social Media Listening for Gain and Retain Strategies

We invited Brooke Sellas, Founder and CEO of B Squared Media, Top 100 CMA Influencer and Strategist 2024, Adjunct Lecturer at UC Irvine and Baruch College, onto growth path to discuss social listening and strategies to handle customers through social media. ➡️ Key topics Intro to B Squared Social Media customer care to acquire and retain customers Focusing on gain and/or retain discussions around your brand Quantifying social media to leadership with data Tagging and labeling for customer conversation Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt6... Learn more about purple path ► purplepath.io Get more content ► https://www.purplepath.io/content Contact purple path ► https://www.purplepath.io/contact View Brooke Sella's Linkedin: https://www.linkedin.com/in/brookebsellas/ Discover B Squared: bsquared.media