141: How I Scaled & Why I Shut Down My Critically-Acclaimed Fashion Company featuring Kevin Afuwah

from Business Infrastructure - Curing Back Office Blues · host Alicia Butler Pierre

Although the barrier to entry into the fashion industry is low, it's also fickle and highly competitive. Yet, when Kevin Afuwah and two childhood friends started Royal Kulture, their unique spin on dashikis took off! Soon, they found themselves relocating from NYC to L.A. for cost-efficient production. In this episode, Kevin reminisces on how they scaled their brand, attracting celebrities like Sarah Jessica Parker and Beyonce, only to shut it down. Find out why. https://businessinfrastructure.tv/ Ep. 140.

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This episode was published on March 21, 2021.

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