#143 Cristiano Fares, head de performance e e-commerce no Grupo Multi ▷ Como crescer no B2C e fortalecer marcas

from Líderes de Marketing e Vendas · host InboundCycle Brasil

Crescer no digital e fortalecer marcas exige estratégia e inovação. Neste episódio, conversamos com Cristiano Fares, Head de Performance e E-commerce no Grupo Multi, sobre como a empresa tem expandido suas marcas no B2C, equilibrando performance e branding. Falamos sobre os desafios de impulsionar um portfólio gigante, cases de sucesso com DJI e Multi, além de aprendizados sobre como medir ROI e evitar conflitos de canal no e-commerce. LinkedIn: https://www.linkedin.com/in/cristiano-fares-95ba8232/

Episode metadata supplied by the publisher feed · Published Feb 19, 2025

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#143 Cristiano Fares, head de performance e e-commerce no Grupo Multi ▷ Como crescer no B2C e fortalecer marcas

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