EPISODE · Nov 25, 2024 · 24 MIN
#15 - Kathleen Booth: Women in Leadership and GTM the Right Way
from growth path · host Andy Culligan
#podcast #GTM #saas #gotomarket #vc #growthpath #purplepath We were joined by Kathleen Booth, SVP Marketing & Growth at Pavilion on growth path. Host Andy Culligan and Kathleen talked about everything from Pavilion, women in leadership, and what effective GTM looks like. ➡️ Key topics - Explanation of Pavilion - From becoming of a member of Pavilion to joining the GTM team - Women in executive roles - How to get more executive leadership - What a good GTM looks like - one team - Marketing as a cost becoming seen Marketing as a revenue generator - Growing an agency by becoming a media creator View Kathleen Booth's: https://www.linkedin.com/in/kathleenslatterybooth/ Check out Pavilion: https://www.joinpavilion.com/ Discover Topline: https://www.joinpavilion.com/topline-newsletter 🧐 Learn more - Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU - Learn more about purple pickle ► purplepath.io - Get more content ► https://www.purplepath.io/content - Contact purple pickle ► https://www.purplepath.io/contact - [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/navigating-scaleup-gtm
What this episode covers
#podcast #GTM #saas #gotomarket #vc #growthpath #purplepath We were joined by Kathleen Booth, SVP Marketing & Growth at Pavilion on growth path. Host Andy Culligan and Kathleen talked about everything from Pavilion, women in leadership, and what effective GTM looks like. ➡️ Key topics - Explanation of Pavilion - From becoming of a member of Pavilion to joining the GTM team - Women in executive roles - How to get more executive leadership - What a good GTM looks like - one team - Marketing as a cost becoming seen Marketing as a revenue generator - Growing an agency by becoming a media creator View Kathleen Booth's: https://www.linkedin.com/in/kathleenslatterybooth/ Check out Pavilion: https://www.joinpavilion.com/ Discover Topline: https://www.joinpavilion.com/topline-newsletter 🧐 Learn more - Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU - Learn more about purple pickle ► purplepath.io - Get more content ► https://www.purplepath.io/content - Contact purple pickle ► https://www.purplepath.io/contact - [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/navigating-scaleup-gtm
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#15 - Kathleen Booth: Women in Leadership and GTM the Right Way
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