#151 Diego Silva Sousa, Head de E-commerce da KING&JOE ▷ Como transformar clientes eventuais em compradores fiéis com campanhas segmentadas

from Líderes de Marketing e Vendas · host InboundCycle Brasil

Neste episódio do podcast Líderes de Marketing e Vendas, conversamos com Diego Silva Sousa, Head de E-commerce da KING&JOE, sobre as estratégias que têm impulsionado o crescimento do e-commerce de moda masculina. Diego compartilha aprendizados sobre como aumentar a conversão, fidelizar clientes e otimizar campanhas digitais utilizando Google Ads, Facebook Ads e automação de marketing. Também exploramos como a KING&JOE tem se digitalizado e se conectado com o público jovem por meio de influenciadores e vídeos curtos.LinkedIn Diego Silva Sousa: https://www.linkedin.com/in/diegosilvasousa/

Episode metadata supplied by the publisher feed · Published Mar 14, 2025

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#151 Diego Silva Sousa, Head de E-commerce da KING&JOE ▷ Como transformar clientes eventuais em compradores fiéis com campanhas segmentadas

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