155. Ecommerce Ads Attribution Is F*#ed. Understand This To Thrive.⁣⁣ episode artwork

EPISODE · Apr 5, 2026 · 10 MIN

155. Ecommerce Ads Attribution Is F*#ed. Understand This To Thrive.⁣⁣

from Ecommerce Podcast w/ Will de Bruin · host Will de Bruin

If you’re running ads for your ecommerce brand and the numbers don’t seem to add up… you’re not imagining things.⁣⁣⁣⁣The reality is ads attribution is broken.⁣⁣⁣⁣Meta, Google, and other platforms all claim credit for the same sales, leaving founders confused about what’s actually working.⁣⁣⁣⁣In this podcast, I break down:⁣⁣⁣⁣✅ Why ecommerce ad attribution is so unreliable⁣⁣✅ The common metric mistakes that lead to bad decisions⁣⁣✅ How to measure performance properly so you can scale with confidence⁣⁣⁣⁣If you’re making decisions based on inaccurate data, you could be turning off the very campaigns that are driving your growth.⁣⁣⁣⁣🎥 Listen now and learn how to see through the noise and focus on the metrics that actually matter.⁣⁣

Episode metadata supplied by the publisher feed · Published Apr 5, 2026

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If you’re running ads for your ecommerce brand and the numbers don’t seem to add up… you’re not imagining things.⁣⁣ ⁣⁣ The reality is ads attribution is broken.⁣⁣ ⁣⁣ Meta, Google, and other platforms all claim credit for the same sales, leaving founders confused about what’s actually working.⁣⁣ ⁣⁣ In this podcast, I break down:⁣⁣ ⁣⁣ ✅ Why ecommerce ad attribution is so unreliable⁣⁣ ✅ The common metric mistakes that lead to bad decisions⁣⁣ ✅ How to measure performance properly so you can scale...

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155. Ecommerce Ads Attribution Is F*#ed. Understand This To Thrive.⁣⁣

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