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#155 Mark Westra - De AI-Agents komen, hoe voor te bereiden? episode artwork

EPISODE · Jan 27, 2025 · 1H 31M

#155 Mark Westra - De AI-Agents komen, hoe voor te bereiden?

from Jerrel Arkes Podcast - B2B Marketing · host Jerrel Arkes

 In deze podcast interviewt Jerrel Arkes zijn gast Mark Westra (Digital Marketing Manager bij Fygi) over AI-agents. Ze verkennen de vijf niveaus van OpenAI's AI-systemen, van chatbots tot complete organisatiesystemen. Het gesprek behandelt praktische toepassingen voor bedrijven, met focus op het spanningsveld tussen innovatie en veiligheid in Europese versus Amerikaanse context. Voor B2B-marketeers delen ze concrete adviezen over het gebruik van bestaande AI-tools en automatisering. De discussie raakt ook maatschappelijke thema's zoals arbeidsmarktverandering en ethiek. 

Episode metadata supplied by the publisher feed · Published Jan 27, 2025

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#155 Mark Westra - De AI-Agents komen, hoe voor te bereiden?

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