157#: Inside Out Marketing, Forget About Your Customers, with Tim Parkin

Does your marketing focus on your Customers? This week on the If You Market podcast we talk with Tim Parkin about Inside Out Marketing.  What's Inside Out Marketing? It's about waste, and addressing internal issues before you focus on the customer. It's about processes, and people that allow you to have a solid foundation for growth. Tim Parkin is a global consultant, advisor, and coach to marketing executives of many world-renowned brands. He specializes in helping marketing teams optimize performance, accelerate growth, and maximize their results. Learn more about your ad choices. Visit megaphone.fm/adchoices