EPISODE · Jun 10, 2026 · 51 MIN
160. Choosing to be seen and heard in a world that judges with Anna Osherov
from Courageous Me · host Kim Payne
How much of your life has been shaped by trying to fit in?In this thought-provoking conversation, I chat with Anna Osherov—marketer, educator, and communication expert about the courage it takes to be seen, heard, and chosen in a world where so many of us fear being judged.From arriving in Australia as a young girl unable to speak English, to building a successful marketing agency, finding her voice on stage, and now stepping into sharing more of her personal story, Anna reflects on the experiences that shaped her identity and challenged her to keep growing.We get into why so many of us fear being seen and heard, how judgment shapes the choices we make, and what happens when we stop making the focus all about ourselves. Anna shares the value of learning how to learn, how she found her way into public speaking, and the role communication has played throughout her life—from translating for her family as a child to teaching communication at university today.This conversation is a reminder that the things that make you different may be the very things the world needs to hear. Key takeaways:o Why judgment keeps so many brilliant women playing small.o The mindset shift that makes speaking up feel less scary.o How learning to learn can be an invaluable life skill.o What happens when fitting in becomes a lifelong habit.o Why the path of least resistance isn't always the easiest path.o Why being seen, heard, and chosen starts from within.o Why your story may be more powerful than you realise. More about Anna:Anna Osherov is the CEO of launcha, a launch marketing agency and the Founder of Flintt – a tech-powered marketing platform helping small businesses get seen, heard, and chosen.She was nominated for the Telstra Business Award and has spent the last 5 years teaching marketing and communication at RMIT University.Known as The Eventologist, Anna has worked with business owners across all industries – helping them build their brand, grow their client base, and get real results through events and marketing that actually works.She’s high-energy, straight-talking, and all about helping people get things done.Get in touch with Anna:Website: Anna Osherov Instagram: @annaosherov Instagram: @launcha.marketing Facebook: Anna Osherov LinkedIn: Anna Osherov Launcha Marketing Agency Website Tiktok: Anna Osherov COURAGEOUS ME – THE BOOK Grab your copy of Courageous Me – The courage to turn someday into today. COURAGEOUS SHIFTWant to make the impact you know is possible without having everything figured out? Get access now to The Courageous Shift – a FREE 90 min audio mini-series to work out your next move. Where to find me: Website: Kim Payne LinkedIn: Kim Payne Instagram: @iamkimpayne Facebook: KimPayneBiz
What this episode covers
How much of your life has been shaped by trying to fit in?In this thought-provoking conversation, I chat with Anna Osherov—marketer, educator, and communication expert about the courage it takes to be seen, heard, and chosen in a world where so many of us fear being judged.From arriving in Australia as a young girl unable to speak English, to building a successful marketing agency, finding her voice on stage, and now stepping into sharing more of her personal story, Anna reflects on the experiences that shaped her identity and challenged her to keep growing.We get into why so many of us fear being seen and heard, how judgment shapes the choices we make, and what happens when we stop making the focus all about ourselves. Anna shares the value of learning how to learn, how she found her way into public speaking, and the role communication has played throughout her life—from translating for her family as a child to teaching communication at university today.This conversation is a reminder that the things that make you different may be the very things the world needs to hear. Key takeaways:o Why judgment keeps so many brilliant women playing small.o The mindset shift that makes speaking up feel less scary.o How learning to learn can be an invaluable life skill.o What happens when fitting in becomes a lifelong habit.o Why the path of least resistance isn't always the easiest path.o Why being seen, heard, and chosen starts from within.o Why your story may be more powerful than you realise. More about Anna:Anna Osherov is the CEO of launcha, a launch marketing agency and the Founder of Flintt – a tech-powered marketing platform helping small businesses get seen, heard, and chosen.She was nominated for the Telstra Business Award and has spent the last 5 years teaching marketing and communication at RMIT University.Known as The Eventologist, Anna has worked with business owners across all industries – helping them build their brand, grow their client base, and get real results through events and marketing that actually works.She’s high-energy, straight-talking, and all about helping people get things done.Get in touch with Anna:Website: Anna Osherov Instagram: @annaosherov Instagram: @launcha.marketing Facebook: Anna Osherov LinkedIn: Anna Osherov Launcha Marketing Agency Website Tiktok: Anna Osherov COURAGEOUS ME – THE BOOK Grab your copy of Courageous Me – The courage to turn someday into today. COURAGEOUS SHIFTWant to make the impact you know is possible without having everything figured out? Get access now to The Courageous Shift – a FREE 90 min audio mini-series to work out your next move. Where to find me: Website: Kim Payne LinkedIn: Kim Payne Instagram: @iamkimpayne Facebook: KimPayneBiz
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160. Choosing to be seen and heard in a world that judges with Anna Osherov
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