162 #onlineselleruk Podcast: Ecommerce Accounting, Key Metrics, and Growth with Philip Oakley

In this episode we delve into the world of ecommerce accounting and financial performance with Philip Oakley, founder of Outserve. Philip will discuss the key metrics that ecommerce businesses should track, the importance of insightful reporting, and the challenges of international expansion. We'll explore how to leverage data-driven decisions and overcome obstacles to achieve sustainable growth. Host: Prabhat ShahGuest: Philip Oakley  ( https://www.outserve.co.uk/ )