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1632: The Psychology of Notifications: How to Send Triggers that Work by Nir Eyal & Ximena Vengoechea with Nir And Far episode artwork

EPISODE · Mar 20, 2025 · 8 MIN

1632: The Psychology of Notifications: How to Send Triggers that Work by Nir Eyal & Ximena Vengoechea with Nir And Far

from Optimal Work Daily - Career, Productivity and Entrepreneurship · host Optimal Living Daily | Dan W.

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1632: Nir Eyal and Ximena Vengoechea explore the psychology behind effective notifications, explaining how they should be timely, relevant, and actionable to enhance user engagement without causing frustration. Learn the key principles that make notifications truly helpful rather than intrusive. Read along with the original article(s) here: https://www.nirandfar.com/2015/03/notifications-that-work.html Quotes to ponder: "Notifications succeed when they are timely, relevant, and actionable." "When apps send notifications at the wrong time or for the wrong reasons, they become nuisances rather than helpful prompts." "Effective notifications don’t just demand attention; they deliver value." Learn more about your ad choices. Visit megaphone.fm/adchoices

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1632: The Psychology of Notifications: How to Send Triggers that Work by Nir Eyal & Ximena Vengoechea with Nir And Far

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