164: 5 Fascinating Social Media Marketing Lessons We Can Learn From the Top Influencers/Bloggers

Love them or hate them, the big influencers have figured out a lot about running successful personal brand businesses, and we can learn from what they do as we build our businesses. I personally enjoy following influencers, whether it’s the lifestyle, fitness, travel, motherhood, or fashion influencer — I enjoy their content and often buy products they share. These men and women are excellent marketers, and in today’s episode, I’m taking social media marketing strategies I see these influencers using and sharing how you can apply it to your non-influencer business! I get my best marketing ideas from businesses completely outside of my own industry, from places like true crime podcasts to Whole Foods sales calendars, and… influencers too. If you don’t follow any influencers yourself, then some of these strategies will be harder to connect with. But, if you’re like me and you have a favorite go-to influencer, then you’re gonna totally get what I’m saying here! So, cheers to upleveling our marketing with some interesting influencer-strategies. Links mentioned in the episode: See ways to work with me: https://elizabethmccravy.com/ways-to-work-together Connect on Instagram: https://www.instagram.com/elizabethmccravy/ Get the full show notes and all links mentioned: https://elizabethmccravy.com/164 Connect on my website: http://elizabethmccravy.com/ If you're a new business owner who still doesn't have a website yet, I made something for you. It's a free 15-page guide that walks you through exactly what you need to launch your first website — what to skip, what actually matters, and the five steps to go from zero to live. No coding, no big budget, no perfection required. Plus you'll get 20% off my Showit templates inside! Get it FREE at https://elizabethmccravy.com/ Need some extra pages to improve or add onto your Showit website, BUT you’re not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more. Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop