1706: The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming by Nir Eyal & Ciara Byrne

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1706: Nir Eyal breaks down how to build better habits by leveraging the same psychological principles that make apps and products so addictive. By understanding internal triggers and reinforcing behavior through simple, consistent cues, anyone can design habits that stick, without relying on sheer willpower. Read along with the original article(s) here: https://www.nirandfar.com/habit-forming/ Quotes to ponder: "Behavior that gets rewarded gets repeated." "The best products don’t win by being the most habit-forming, they win by being the most useful and easiest to use." "All habits start with a trigger, a cue to act." Episode references: Atomic Habits: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299 BJ Fogg’s Behavior Model: https://www.behaviormodel.org/ Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices