177: Paul Zak, Neuroeconomist, Author and Public Speaker

Dr. Paul Zak is a scientist, prolific author and public speaker. He has the very unique job title of Neuroeconomist. Dr. Zak has degrees in mathematics and economics and also has post-doctoral training in neuroimaging. In 2004, his lab discovered that the brain chemical oxytocin allows us to determine whom we can trust. Since then, he has continued to study the chemical, and his current research has shown that oxytocin is responsible for virtuous behaviors, working as the brain’s “moral molecule.” This knowledge is being used to understand the basis for civilization and modern economies, improve negotiations and treat neurologic and psychiatric disorders. The possibilities are endless. He has also written a book called The Moral Molecule: The Source of Love and Prosperity about his discoveries on oxytocin. He has a fascinating perspective on decision-making and finance.  For more information visit www.somoneypodcast.com Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open! Hosted on Acast. See acast.com/privacy for more information.